Product Design & Engineering for Digital Products
and Human–System Interfaces
Trusted by industry leaders since 2018.
Get In Touch ↗A new chapter of Minimal is taking shape.
Our website is currently being updated with new case studies, project insights, services, and resources.
While some pages are still in progress, we’re working behind the scenes to bring everything together.
Here are few live products and teams we’re currently helping shape, build, and grow:
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AI‑powered financial operating system that helps multi‑unit businesses turn fragmented ERP, operational, and budget data into clear, actionable reporting. Built for finance teams managing 10 to 10,000 locations, the platform automates recurring reporting, standardizes performance visibility across sites, and gives every stakeholder access to on‑demand financial analysis.
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Business intelligence tool that turns scattered company knowledge into secure, permission‑aware context that makes enterprise AI genuinely useful in everyday work. It connects customer and operational signals across systems such as Salesforce, HubSpot, Gong, Zoom, email, and Slack — then brings the right, source‑linked information into the AI tools teams already use, including Claude, ChatGPT, and Gemini.
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Terrabase is a decision runtime that helps operational teams turn changing signals into governed actions—and continuously learn from the outcomes. It is built for repeatable, high‑impact decisions such as pricing, inventory ordering, staffing, and next‑best‑action recommendations, while keeping people in control of approval and overrides.
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Glossa helps systems integrators and professional‑services teams turn fragmented discovery into clear, traceable requirements before delivery begins. By extracting requirements from calls, documents, notes, and emails, it reduces the manual work of business analysts and creates a stronger foundation for fixed‑scope projects.
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A mobile app that helps older parents manage daily routines and keeps their families connected. We designed check‑ins, health tracking, family updates, and an AI assistant around two needs: independence for parents and timely context for their children.
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A mobile platform for fractional real estate investing. We designed property discovery, identity verification, investment, and portfolio management so people can follow their money from the first property they explore to the investments they own.
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A mobile product for creating and managing AI trading agents. We designed how people define strategies, allocate funds, track performance, and control what their agents can do, with clear connections between decisions, activity, and results.
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A shared workspace for writing, connected knowledge, and AI assistance. We designed the web application around a rich‑text editor, reusable prompts, document links, comments, and version history so teams can develop ideas and work on content together.